Wednesday, September 17, 2014

Potentials and Criticisms Of Electronic Communication

Electronic communication: Is it really helpful?

Email, instant messaging, websites, blogs, text messaging and voice mail are a few examples of electronic communication. Electronic communication has changed the way businesses communicate with each other. In the case of the development in the Philippines, Electronic communication can help in the Business process outsourcing or known as Call/Contact Centers, It can also be used to increase the employment rate, because many Filipinos are fluent in speaking English and many developed countries like China, Korea and Japan need to keep with the global standard by learning the English language. 

Electronic Communication can be very beneficial if used effectively. Knowing the proper medium to communicate your message is important to effective electronic communication. Email is a common communication method for sharing information with businesses. However, email is not always the best method of communication when sending to mass amounts of people.  Many recipients of mass email will delete the email without reading it.  If you have a message to communicate with many businesses, electronic newsletters can be an alternative to mass email. Blogs are useful electronic communication method for marketing. Many businesses use blogs to reach a new audience of potential customers.

Even though Electronic communication has been known to be effective, it can't guarantee a positive result. Using some examples of Electronic communication might lead to miscommunication unlike communicating face to face, you can reaffirm the message that is being sent to you with the use of body language, facial expression and the tone of voice.  If you are not so good in writing an email, it might have a different meaning and cause misinterpretation. Since electronic communication is very easy to use and many people can share their opinions and Ideas in some social networking sites, one of the disadvantages of it is that, people might use Facebook, Twitter, and SMS to offend other people, that’s why E-communication users need to be very mindful of a few key matters that could lead to inappropriate use of new media, at times unintended, and at other times without a proper understanding, that once comments are made or published, they are in public for a long time and it’s really hard to remove it. Electronic messages are hard to stop once you've sent them: they can be delivered and read in seconds. And electronic messages are awfully easy to copy and resend -- you can't be sure who will read them eventually and form a negative impression about you for sending them.

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